by colly | in business | 0 comments
“Understanding Your Value Proposition” Sell value, don’t sell the benefits was the theme of my last post. We need to understand the value we add to our customers. noun the regard that something is held to deserve; the importance, worth, or usefulness of something. The worth of something compared to the price paid or asked for […]
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Sales Strategy Blog Vision without execution is hallucination – Thomas Edison Learn in this sales strategy blog how Sales Managers are prone to ask two questions of their sales team:- How much? and By when? I have jokingly made the remark in the past that is all that a sales manager needs to manage his […]
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Sales Coaching for Sales Success Sales coaching for sales success is widely recognised as a high yielding activity producing sales results, however in most companies it lacks strategy and best practice. Sales coaching is essential in supporting the behavioral change needed within the sales team. Many sales leaders however fail to coach and they list […]
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Don’t Sell the Benefits What, Colly, have you gone mad? What do you mean don’t sell the benefits? Sell Value! What is value! The regard that something is held to deserve; the importance, worth, or usefulness of something. Principles or standards of behaviour; one’s judgement of what is important in life. Estimate the monetary worth […]
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